TrakInvest Whitepaper

The empowerment of individuals through automated systems and social networks is
disrupting the traditional retail brokerage and investment management models. The
industry has suffered from the loss of customer trust and low levels of retail participation
given two key fundamental issues: (i) information asymmetry was driven by the fact that
the institutional investor has superior information and analytical tools at their disposal
vis-a-vis the average retail investor; therefore the retail investor is typically on the
“losing” side of the trade and (ii) inherent conflicts of interest in the traditional financial
services model. At its core, The TrakInvest Project is about “Crowdsourcing of Financial
Wisdom” and rewarding the participants in its decentralized economy based on
performance and insights.

Trakinvest, a virtual social trading platform, currently offers (i) users the ability to share
their portfolio data with other members of the network for a monthly subscription (ii)
provides “crowdsourced” sentiment, forecasting and prediction tools using innovations in
smart contracts, machine learning, NLP and artificial intelligence, and (iii) and digital
certification programs in online trading. Users can access and explore the existing
platform at www.trakinvest.com.

TrakInvest is best set up to implement this project and already has a strong three-year
track record having built up a 100,000+ user base in Asia through its partnerships with
corporates, universities, and governments in the region. The Platform will also be
introducing (i) a virtual trading platform for cryptocurrencies and (ii) next generation
“crowdsourced” sentiment tools for equities and cryptocurrencies. These proprietary tools
have been developed using the social trading data and behaviour collected for the last
three years. TrakInvest aims to empower the retail investor with all these tools to create a
level playing field removing the information asymmetry that has plagued them for so many
years.

TrakInvest is poised for strong growth as we look to introduce TRAK Tokens by Q1 2018 to
our existing user base, thus providing them with the ability to earn service fees in ETH in
exchange for providing their real-time trading data and sentiments through TrakInvest’s
web and mobile platforms. Currently, the community continues to provide invaluable
trading data, insights, and sentiments through the platform by maintaining a virtual
trading portfolio: www.trakinvest.com. At the application level, the token utilities will
include: (i) Tokenized data ownership, (ii) Tokenized reputation system, and (iii) Tokenized
certifications.

The shift from a centralized technical infrastructure to distributed, ecosystem-enabling
platforms is laying the foundations for new business models in investment insights and
financial transaction technologies. Identifying the industry shifts, TrakInvest platform is
utilizing blockchain technology to create a decentralized peer to peer ecosystem that
incentivizes members of the community on performing value added services. The rewards,
incentives, and insight tools encourage the full establishment and continuity of the virtual
socio-trading environment that rewards for performance and sharing of trading data in a
risk free manner.

By leveraging the blockchain technology, TrakInvest aims to increase the scalability of the
current platform while enhancing its security and transparency levels. Backed by a
powerful tech stack and the strength of Ethereum’s Open community network the
ecosystem has a strong technical foot holding.

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TrakInvest Website
TrakInvest Whitepaper

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